WE SPECIALIZE IN
01
BRANDING
We focus on how brands aim to be perceived by consumers. We leverage a brand's identity in order to deliver more impactful experiences.
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Brand Strategy
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Brand Identity Design
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Brand Language & Communication
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Brand Assets & Guideline
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Colour Treatment
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Typography Treatment
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Photographic Treatment
02
PRINT, DIGITAL
& DESIGN
The aim is to control the experiences your brand delivers.
We call this the cumulative effect of a business’ customer-facing touchpoints and it is characterised by the overall quality and effect of a business’ touchpoints.
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Website Design
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User Experience Design
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User Interface Design
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Graphic Design
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Document Design
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White Paper
When touchpoints are more coherent and effective, overall brand experience improves.
03
CONTENT, SEO
& COPYWRITING
Content is the foundation of your digital marketing strategy. Without it, you’re going to struggle to attract the attention you need to collect leads and convert them into paying customers.
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Website Copywriting
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Blog Posts
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Link Building
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Content Marketing
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Video Production & Animation
While paid advertising, social media, and other online platforms can generate traffic to websites, the majority of online traffic is driven by search engines. Organic search results cover more digital real estate, appear more credible to savvy searchers, and receive way more clicks than paid advertisements
Utilising great copywriting allows us to guide the customer's perception of your brand and identify their buying habits. We are able to understand the image that you are trying to put forward and work to create that image through your content.
04
PERFORMANCE
& ANALYTICS
Grow your business online through performance marketing. You are able to control who you target and use the data you gather to make more informed business decisions.
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Paid Advertising
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Native Advertising
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Email Marketing
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Sponsored Content
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Search Engine Marketing
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SMS Marketing
With these results, you can measure your returns. This is one advantage of paid search against hard-to-measure organic traffic.
05
STRATEGY
& INNOVATION
When innovating or developing a new brand strategy we look at these 5 elements.
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Distinctiveness: Do you stand out from competitors?
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Relevance: Are your brand’s products and messages appropriate for its identity.
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Memorability: Is your brand cognitively sticky? One way to ensure that people will remember your brand is to embrace the age of empathy in branding.
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Expandability: Can you expand your brand to other message types and products?
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Depth: Can you communicate about your brand with different types of customers, across various channels, using unique types of styling and emotional cues?
OUR WORK
Root
Branding Web Design Copywriting Content PPC
SA Bullion
Branding Copywriting Web Development PPC
Capu
Copywriting
Bruegels
Branding Web Design Copywriting
Luxury Unlimited
Web Design Copywriting Content Email PPC